Nigeria’s Orda raises $1.1m pre-seed fund to expand its restaurant management services


Orda, a cloud-based services startup, has raised $1.1 million in pre-seed funding to extend its HR and payroll administration services.

The company acquired this new seed in a funding round headed by Lofty Inc. Capital, which included participation from Microtraction, Norrsken Foundation, Magic Fund, Ire Aderinokun, and other angel investors.

The cloud-based technology firm is presently available in Nigeria and Kenya. But it does, however, want to use the funds to grow across Africa.

Speaking with Techpoint, the startup said it believes cloud computing hasn’t taken off in Africa as quickly as it has in the West. It feels there is obvious evidence that the industry is expanding and opportunities exist and it is looking to exploit those opportunities.

The cloud computing market in Africa and the Middle East is estimated to be valued at $31 billion by 2026, up from $14 billion in 2021.

Orda CEO, Guy Futi, explained that the concept for Orda sprang from the co-founders’ desire to create restaurants that could support payments, transfers, and logistics.

Image credit: Techpoint

However, as they built their solution, they realized that the technology would also be beneficial to a wide range of eateries, and they recognized an opportunity.

“Many restaurants lacked the right tools and software to operate their businesses properly, so we decided to construct Orda after thinking about it and digging deeper into the situation.”

Orda CEO, Guy Futi

Founded in April 2021 by Guy Futi (CEO), Adinlewa “Fikayo” Akinwale (CTO), Mark Edomwande, Kunle Ogungbamila, and Namir El-Khouri, Orda is an ePOS and restaurant management system.

It allows food industry owners to manage all of their operations from a single location.

The platform may accept orders from third-party applications such as Jumia Foods and social networking apps, as well as dine-in orders.

It oversees these activities and provides clients with essential data to assist them in making critical business decisions that will help them expand their enterprises.

Orda provides restaurants with a lightweight website, mobile app, and inventory management system in addition to managing all restaurant operations.

Image credit: Orda

It links physical and online sales to inventories and offers information on goods that are running low.

The technology fundamentally simplifies restaurant administration by keeping track of both online and offline activities.

Orda CEO, Guy Futi, became familiar with Nigerian eateries and their management issues when he served as former Managing Director of Jumia Foods,.

This might explain why Orda introduced credit services on its platform, a business that Futi claims is quickly developing.

According to the company, transactions and gross merchandise value (GMV) have grown 15% week over week since the firm went live in June 2021.

“Orda was created after 18 months of collaborative consumer feedback loop,” says Akinwale, the CTO. From how African restaurants reconcile inventory, to how consumers pay, to how they handle logistics, we listened to everything. No one has put in as much effort as we have in developing an end-to-end solution for our food industry owners. We’re looking forward to bringing much-needed digitalization to the industry.”

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